We have rounded up all the must-see cosmetics that are scheduled to launch in Japan in December 2025 and in January and February 2026. Popular brands such as CEZANNE, CipiCipi , &be, Maybelline, OSAJI, and DHC are releasing a wide range of new winter and spring products, including limited edition shades that are available only during this season. From tint lipsticks and highlighters to skincare, check out the latest beauty launches and get a head start on your makeup looks for winter and spring.
*All prices include tax.
CEZANNE
[December] Blend Color Shading Matte Highlight 03 Merihari Tone
CEZANNE’s “Blend Color Shading” series is introducing a new shade, “03 Merihari Tone.” This convenient shading palette combines two shades of contour with different depths and a matte highlighter in one. With its exquisite pigmentation, you can naturally create dimension along the bridge of your nose and facial contours, giving a stunning slimming effect!
The existing shades are also available in warm and cool tones, so you can choose the one that best matches your personal color.
- Product Name: Blend Color Shading 03 Merihari Tone
- Price: 781 yen
- Release Date: Scheduled for early December 2025, with advance sales at select stores *Release dates may vary by store
Available on the official online store from December 2 - Official Website: https://www.cezanne.co.jp/
[December] Bright Colorcealer 00 Merihari White
The “Bright Colorcealer,” a color concealer that covers dullness and other skin concerns with the effect of color, is now available in a new shade, “00 Merihari White.” Previously released as a limited edition, it is now becoming a regular item and will be available in two shades. The translucent white color instantly brightens your complexion and is also recommended as a highlighter for areas like the T-zone. It contains 14 types of moisturizing beauty ingredients, so it is less likely to cause dryness, which is a nice bonus.
- Product Name: Bright Colorcealer 00 Merihari White
- Price: 748 yen
- Release Date: Scheduled for early December 2025, with advance sales at select stores *Release dates may vary by store
Available on the official online store from November 7 - Official Website: https://www.cezanne.co.jp/
[December] Lasting Gloss Lip N
The "Lasting Gloss Lip N" tint lip, which contains about 80% serum ingredients, will be released in three shades. It prevents dryness and chapping of the lips and is characterized by a glossy, moisturized finish similar to a lip gloss. Since it also contains tint ingredients, the beautiful color lasts for a long time.
- Product name: Lasting Gloss Lip N
- Colors: 101 Fig Mocha, 201 Pink Rosé, 301 Peach Coral
- Price: 693 yen
- Release date: Scheduled for late December 2025, with some stores offering early sales *Release dates may vary by store
Available on the official online store from December 23 - Official Website: https://www.cezanne.co.jp/
[December] Eyebrow & Shade Powder
This eyebrow powder contains three shades that blend well with the skin and can also be used as a nose shadow. The formula includes spherical powder, which helps prevent uneven application, making it easy to create natural, dimensional brows just by layering. The included brush is specially designed with the right amount and quality of bristles to make it easy to use for nose shading as well.
- Product Name: Eyebrow & Shade Powder
- Colors: 01 Camel Brown
02 Natural Brown - Price: 693 yen
- Release date: Scheduled for late December 2025, with some stores offering early sales *Release dates may vary by store
Available on the official online store from December 23 - Official website: https://www.cezanne.co.jp/
CipiCipi
[November/December] Hyalu Matte Highlighter
Beauty creator Fukurena has produced a cosmetics brand called "CipiCipi," and now a matte highlighter that eliminates shadows and dullness without any pearl, giving your skin a naturally contoured look* is being released. The lightweight powder and adhesive formula blend seamlessly into the skin, creating a natural three-dimensional effect. You can achieve a professional finish with no special technique required.
*Effect is due to makeup
- Product Name: CipiCipi Hyalu Matte Highlighter
- Colors: 01 Hyalu Pink
02 Hyalu Beige - Price: 1,100 yen
- Release Date: November 21, 2025 (Fri) Pre-sale / December 8, 2025 (Mon) Nationwide release
- Official Website: https://cipicipi.jp/
[December] Dewy Film Tint R Winter Limited Color "101 Cherry Brownie"
From the popular ribbon tints comes a deep red-brown perfect for winter, available in limited quantities. Its translucent color gives your lips an elegant definition, while moisturizing ingredients keep them soft and hydrated. The cute ribbon packaging is another charming feature.
- Product Name: CipiCipi Dewy Film Tint R 101 Cherry Brownie
- Price: 1,430 yen
- Release Date: December 1, 2025 (Mon) Shibuya Loft pre-sale / December 8, 2025 (Mon) Nationwide release
- Official Website: https://cipicipi.jp/
&be
[December] Luminizing Powder Lavender
The hugely popular powder highlighter "&be Luminizing Powder," produced by hair and makeup artist Yusuke Kawakita, is introducing a limited-edition new shade called Lavender.
The cool-toned lavender color adds a sheer, radiant effect to the skin* and is perfect for creating glossy winter makeup looks.
*Effect achieved through makeup application
- Product Name: &be Luminizing Powder Lavender
- Price: 2,420 yen
- Release Date: December 10, 2025 (Wed)
- Official Website: Here
Maybelline New York
[December] Maybelline × Hello Kitty Limited Collaboration Collection
Maybelline’s top-selling products are teaming up with the beloved Hello Kitty in a special collaboration.
Four fan favorites, including mascara, liquid foundation, lip, and eyeliner, come in limited-edition packaging that makes your makeup routine more fun and extra cute. Purchasers will also receive a "Maybelline × Hello Kitty limited sticker" while supplies last, a perfect treat for any Sanrio fan.
- Product Name: Maybelline Sky High
- Color: 2 shades (KT01 / KT02)
- Price: 1,694 yen
- Product Name: Maybelline Fit Me Liquid Foundation R
- Color: 2 shades (KT112 / KT120)
- Price: 1,991 yen
- Product Name: Maybelline Super Stay Vinyl Ink
- Color: 2 shades (KT66 / KT130)
- Price: 1,991 yen
- Product Name: Maybelline Hyper Sharp Liner R
- Color: KTBK-1
- Price: 1,419 yen
Maybelline × Hello Kitty Collection
- Release Date: Saturday, December 20, 2025 (limited quantities)
- Available at: Drugstores and variety stores nationwide, as well as online sites such as Amazon, Rakuten, and Qoo10
- Official Website: https://www.maybelline.co.jp/
OSAJI
[January] 2026 SPRING MAKEUP COLLECTION
OSAJI is releasing a new limited-edition spring makeup collection. The lineup features new and limited-edition shades of lipstick, eyeshadow, color highlighter, mascara, stick foundation, and more.
A lipstick with beautiful color payoff that makes a statement in just one swipe. The silky texture adheres perfectly to the lips, providing firmness and moisture. It also contains amino acid-based moisturizing ingredients and emollients to protect lips from dryness.
- Product Name: Nuance Soft Edgy Lipstick
- Color
01 Harpsichord: Terracotta Color
02 Efude: Muted Pink Beige
03 Tentosen: Rich Brown
04 Ryouiki: Nude Peach Red - Price: 4,180 yen
- Available at: OSAJI directly managed stores, official online shop, select retailers
A duo eyeshadow featuring cool and warm shades that can be layered or used individually. Add a touch of strength or warmth to your eyes and customize your eye makeup to suit your mood.
- Product Name: Nuance Eyeshadow Duo [Limited Edition 2 Types]
- Color
EX03 Kakushitobira: Sheer Sunset Orange × Sparkling Greige
EX04 Shisennosaki: Taupe Brown × Pale Apricot - Price: 4,290 yen
- Available at: OSAJI directly managed stores, official online shop
A stick-type highlighter that blends light into your skin. The thin film adheres closely to the skin, adding dimension and translucency to your cheeks and eyelids.
- Product Name: Nuance Beam Stick [Limited Edition, 4 Colors]
- Colors
EX03 Hokage: Warm Sand Beige
EX04 Akanezora: Amber Rose × White Blue Pearl
EX05 Onsoku: Milky Lilac
EX06 Monshou: Soft Pink - Price: 3,960 yen
- Available at: OSAJI directly managed stores, official online shop
A stick foundation that adheres to the skin in a thin layer for a natural finish. It provides high coverage without feeling heavy, covering pores and uneven skin tone. Contains moisturizing ingredients to keep your skin looking beautiful for longer.
- Product Name: Nuance Skin Sketch Foundation 00 Light Ivory (New Shade)
- Price: 4,730 yen
- Available at: OSAJI directly managed stores, official online shop
A mascara that adds volume and curl to your lashes, creating a strong impression around your eyes. Waterproof and resistant to sweat, tears, and sebum, it lasts for hours. Contains panthenol to support lash shine and strength.
- Product Name: Nuance Volume Mascara 08 Hitominooku (New Shade)
- Price: 3,300 yen
- Available at: OSAJI directly managed stores, official online shop
A point makeup remover that gently removes makeup while moisturizing the skin, without rubbing. It is suitable for waterproof makeup and safe for the delicate skin around the eyes and mouth. Features a calming scent from a blend of essential oils.
- Product Name: Comfortable Point Makeup Remover
- Price: 3,300 yen
- Available at: OSAJI directly managed stores, official online shop
OSAJI 2026 SPRING MAKEUP COLLECTION
- Release Date: January 14, 2026 (Wednesday)
- Official Website: Here
DHC
[February] Crystal Skin Serum In Lotion
“Serum-in-Lotion” that condenses the blessings of olives. For the first time at DHC, a lotion and serum are combined in one bottle. Unique fermented ingredients and moisture-rich olive oil soften the skin, delivering a clear glow and hydration with just one application.
- Product Name: DHC Crystal Skin Serum In Lotion
- Price: 150mL 3,960 yen
- Release Date: February 4, 2026 (Wednesday)
- Official Website: Here
[February] Deep Cleansing Oil Boost Care
From DHC’s popular “Deep Cleansing Series,” which has sold a total of 120 million units, comes a new concept cleansing oil that prepares your skin to better absorb skincare products. Featuring both booster and cleansing functions, it gently loosens the stratum corneum while removing impurities, bringing out your skin’s natural radiance and moisture. No double cleansing is required.
- Product Name: DHC Deep Cleansing Oil Boost Care
- Price: 150mL: 2,042 yen / 200mL: 2,717 yen
- Release Date: February 9, 2026 (Monday) 150mL at drugstores, general supermarkets, and variety stores *excluding some locations
March 5, 2026 (Thursday) 200mL available through DHC online shop and directly managed stores - Official Website: Here
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