Ginza, where cutting-edge fashion meets timeless tradition, is hands down one of Tokyo’s most captivating spots for shopping and sightseeing. If you’re a travel lover with a passion for shopping, and you’re wondering what must-visit stores await inside the iconic Matsuya Ginza department store, this guide was destined for you! Plus, we’ll be introducing the newly opened THE GINZA LOUNGE (MATSUYA GINZA JCB), which opened its doors in July 2025 - so be sure to keep reading!
Celebrating 100 Years in 2025: The Iconic Matsuya Ginza
If you’ve ever been to Japan, chances are you’ve heard the name Matsuya Ginza at least once. This historic department store has roots dating back to 1869, when it first opened in Yokohama as a kimono shop called Tsuruya. It later expanded to Tokyo, and in 1925, the Matsuya Ginza store officially opened its doors in the heart of Ginza. Now, in 2025, it proudly celebrates its 100th anniversary!
Matsuya Ginza isn’t just steeped in history - it’s known for blending tradition with cutting-edge fashion and bold, original design. Add to that its unbeatable location, and it’s easy to see why it remains a favorite among shoppers. Connected directly to Exit A12 of Ginza Station on all Tokyo subway lines, it’s a breeze to access, come rain or shine. It’s also within walking distance of Higashi-Ginza, Ginza-Itchome, and Yurakucho Stations, making it easily accessible no matter which line you’re coming from.
From Fashion to Food to the Perfect Souvenir: A Floor-by-Floor Guide to Matsuya Ginza
Whether you're a beauty enthusiast, a fashion trend-seeker, or simply someone who values high-quality products, Matsuya Ginza has something for everyone. Spanning from the basement level B2 all the way up to the 8th floor, each level is packed with carefully curated items from top domestic and international brands. You’ll also find plenty of gourmet treats and perfect souvenirs along the way!
B2 - B1: Food, Souvenirs & More
Step out of the subway and you’ll find direct access to the B1 floor of Matsuya Ginza. Here, rows of mouthwatering bentos, sweets, and both Japanese and Western-style confections await, sure to catch the eye of both adults and kids alike!
A must-try is the mille-feuille from MILLE-FEUILLE MAISON FRANCAIS, available exclusively at Matsuya Ginza. With perfectly crisp, flaky layers and elegant book-like packaging, this treat isn’t just delicious - it’s a beautifully refined gift that shows off your impeccable taste.
At Seigetsudo Honten, a long-established Japanese confectionery shop founded in 1907, you’ll find classics like mame daifuku and yokan, along with a Matsuya Ginza-exclusive dorayaki - perfect for an on-the-go treat during your travels!
The B2 floor also offers a wide selection of fresh produce, seasonings, and specialty food items, making it a great stop for anyone who loves to cook.
1F - 2F: Cosmetics, Designer Brands & Accessories
The first and second floors of Matsuya Ginza feature international boutiques and a wide selection of top-tier skincare and cosmetics from both Japan and around the world. At SK-II, one of Japan’s most renowned beauty brands, trained skincare specialists are on hand to offer personalized advice tailored to your skin concerns - so feel free to ask questions with confidence.
While you’re here, don’t miss the chance to get your skin age analysis, and try SK-II’s luxury LXP Kintsugi Series, inspired by the Japanese art of golden repair, along with their latest innovation: the GenOptics InfinitAura Essence.
LXP Kintsugi Series
・LXP Kintsugi Cream 50g - ¥68,200 (tax included)
・LXP Kintsugi Essence 150ml - ¥55,000 (tax included)
・LXP Kintsugi Serum 50ml - ¥71,500 (tax included)
・LXP Kintsugi Eye Cream 15g - ¥51,700 (tax included)
Also on this floor is the ever-popular LANCÔME, a go-to for beauty lovers. Achieve a flawless base with the cult-favorite Génifique Ultimate Recovery Serum and the full shade lineup of Teint Idole Ultra Wear Liquid N. Then, elevate your skincare routine with the luxurious Absolue collection - especially the Absolue Longevity Soft Cream, crafted to visibly rejuvenate and renew your skin.
3F - 4F: Women’s Fashion, Lifestyle Goods & Watches
One of the main reasons people flock to Ginza is the chance to explore fashion that’s right on trend - or even a step ahead of the season. On the third floor of Matsuya Ginza, be sure to stop by Rita’s Diary, a curated boutique you won’t find anywhere else. This shop brings together standout pieces from Japanese women’s fashion brands, including the buzzworthy CFCL, which launched in 2021 and quickly became a favorite. Known for its sculptural silhouettes and bold use of eco-conscious knit materials, CFCL’s designs beautifully highlight the natural curves of the body. A must-visit for fashionistas!
Next door in the lifestyle goods section, you’ll find a wide range of stylish accessories - from rain and sun umbrellas to hats, scarves, and handkerchiefs. These fashionable finishing touches are just what you need to complete your look with flair!
5F: Men’s Fashion, Accessories & Leather Goods
Shopping isn’t just for the ladies! Gentlemen can head to the fifth floor of Matsuya Ginza to explore a wide range of men’s fashion and accessories from top brands. A standout is the globally recognized Samsonite, especially popular with international travelers. Here, you’ll find everything from business bags to tote bags across a variety of collections. The classic Hartmann and Black Label lines are known for their refined textures and exceptional durability, making them ideal companions for both business trips and travel.
If you find yourself running out of suitcase space after shopping, consider picking up a Proteca suitcase. Each series offers unique features - for example, the “Miyabi” series is known for its refined leather accents and practical compartments, all carefully crafted by skilled artisans. Every piece is proudly made in Japan and comes with a comprehensive three-year warranty, covering free repairs both domestically and abroad. It’s a reliable investment built to last for years to come.
6F - 7F: Children’s Clothing, Sports Goods, Bedding & Home Essentials
For those who prioritize comfort and quality in their everyday life, the sixth and seventh floors are a must-visit. The sixth floor offers a wide variety of items, including golf wear and equipment, women’s innerwear, bedding, as well as clothing, toys, and essentials for babies and children.
Head up to the seventh floor for health foods, kitchen and bathroom goods, home décor, and practical household items. One standout is the ever-popular Finnish brand Marimekko, known for its bold floral patterns. Be sure to check out the Japan-exclusive tableware and aprons - you won’t find these designs anywhere else! The brand also offers stylish jeans and jackets that perfectly capture its signature look, making it a must-stop for Marimekko fans.
8F: Restaurants
If you're craving authentic Japanese cuisine, head to the 8th floor, where you'll find a variety of restaurants serving sushi, unagi (grilled eel), tempura, tonkatsu, and more. There are also Western and Chinese dining options available, making it the perfect spot to enjoy a delicious meal with plenty of choices to suit every palate.
Tax-Free Services (Foreign Customer Service Counter)
If you're an international visitor and spend ¥5,000 or more, you can enjoy tax-free shopping by stopping by the Foreign Customer Service Counter on the 3rd floor. Just be sure to bring your passport, receipts, the items you purchased, and the credit card or mobile payment device you used at checkout.
Facility Information
- Address: 3-6-1 Ginza, Chuo-ku, Tokyo
- Access: Directly connected to Exit A12 of Ginza Station (Tokyo Metro Ginza, Marunouchi, and Hibiya Lines)
- Opening Hours:
Shopping Floors: 11:00am - 8:00pm (Until 7:30 PM on Sundays and final days of holiday weekends)
8F Restaurant City GINZA: 11:00am - 10:00pm (Last Order: 9:00pm)
(Until 9:30pm on Sundays and final days of holiday weekends / Last Order: 8:30pm)
Exclusive Benefits for JCB Cardholders
In addition to tax-free shopping, overseas JCB cardholders can receive an extra 5% discount when shopping at Matsuya Ginza!
It’s simple - just scan the store’s QR code with your smartphone or access the designated coupon page (barcode) via the link below, then pay with your JCB card to enjoy the discount.
- Campaign Period: April 1, 2025 - March 31, 2026
- More Details: https://www.specialoffers.jcb/en/campaign/detail/matsuya/84147/
Experience Report: An Exclusive Look Inside THE GINZA LOUNGE (MATSUYA GINZA JCB), Opened in July 2025
To wrap things up, here’s a first-hand look at the newly opened lounge space! In July 2025, JCB and Matsuya unveiled an exclusive member-only retreat: THE GINZA LOUNGE (MATSUYA GINZA JCB). Conveniently located on the 3rd floor of the Sanwa Building on Ginza’s iconic Chuo-dori - just one street over from Matsuya Ginza - this stylish spot is perfect for taking a break after shopping or strolling through the neighborhood.
The lounge features a refined Japanese-inspired design, incorporating traditional elements such as shoji paper sliding doors and Edo purple accents. With low-set chairs and tables that highlight the vertical space, the interior creates a sense of openness - offering a calm, spacious, and elegant atmosphere for guests to relax in.
This 56-seat lounge is far more than just a place to rest - it’s a carefully curated space designed to offer the ultimate moment of relaxation for JCB members. From the moment you enter, you’re greeted by elegant artificial floral arrangements and curated art pieces, while soft lighting and soothing music from specially designed speakers help you unwind and escape the bustle of the city. The handcrafted items and artwork displayed throughout the lounge add to its refined, artistic atmosphere - and if something catches your eye, many of the pieces are available for purchase at Matsuya Ginza or via their official website.
At THE GINZA LOUNGE (MATSUYA GINZA JCB), guests can enjoy a relaxing moment with a selection of carefully curated snacks and beverages. If you're visiting with children, there’s even a cozy area with picture books for them to enjoy. If you’re a top-tier overseas JCB cardholder, be sure to stop by on your next trip to Ginza and treat yourself to a moment of calm in this exclusive lounge.
- Price: ¥1,500 (+tax) per person
One accompanying guest is free. From the third guest onward: ¥1,500 (+tax) per person.
※Access is limited to international JCB cardholders with top-tier cards
※Payment must be made with a JCB card
※Staff may approach guests who remain in the lounge for a prolonged period - Opening Hours: 11:00am – 7:00pm (Last entry: 6:30pm)
- Location: 3F, Ginza Sanwa Building, 4-6-1 Ginza, Chuo-ku, Tokyo
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